A Man in Full
Main Titles for Netflix
When an adorned tycoon in Atlanta gets bad financial news he faces a great deal of burdens that go beyond his bank account. Working alongside showrunner, Regina King, we created a title card that collapses as each episode unfolds in Netflix’s TV series A Man in Full.
what we did
Deconstructing the type, we alluded to the dark humor throughout the series. As the anti-hero’s story unfolds, the type collapses with each episode. Overcoming the challenge of building brand recognition while ensuring legibility and audience engagement, we landed on a minimal, yet impactful sequence.
credits
- creative director: alan williams
- design: elizabeth steinberg
- design/animation: anna chen
- senior producer: renée robson
- senior coordinator: jake fritz