Rubicon

“Every whir and click of the microfilm reader widens the web, as the line between conspiracy theorist and intelligence analyst is blurred in Imaginary Forces’ title sequence for AMC’s Rubicon.” – Art of the Title

what we did.

Infrastructure, intelligence, pattern recognition, mystery, urgency — these were the words that led the winning pitch for Rubicon. We started with the idea of being in the character’s head, entering the story through the physicality of information: moving diagrams, microfiche, redaction, and finally… the iconic yellow line.

credits

  • director: karin fong
  • producer: cara mckenney
  • designers: karin fong, theo daley, jeremy cox
  • animators: jeremy cox, andrew chung, j.j. johnstone
  • editors: jordan podos, caleb woods, adam spreng
  • design assistants: daniel farah, leo marthaler
  • coordinator: emily nelson
  • executive producer: anita olan