SXSW Gaming Awards 2016

2016 SXSW Gaming Awards Open for SXSW Festival
Director Jeremy Cox returned for his second of three openings for SXSW’s annual Gaming Awards and created an opening that sends the show’s 20-sided die logo on a classic video game journey. The open premiered as part of the annual SXSW Festival in Austin, Texas.

what we did

The viewer follows the animated 20-sided die through an experience familiar to any video game fan: explore, die, respawn. In this case the finish line was a mountaintop – once reached, the level breaks apart and floats into the sky to reveal the show title. Excitement for the event was generated through an original score that builds until the level is passed.


  • creative director: jeremy cox
  • producer: tess sitzmann
  • art director: max strizich
  • animators: max strizich, jeremy cox, yeon jin kim, jason m. diaz, bhakti patel
  • editor: jessica ledoux
  • original music: nacwin
  • executive producer: jon hassell